Appreciation Of Ringgit Malaysia Marketing Essay

judgment Of Ringgit Malayansia marketing EssayThe Appreciation of Ringgit Malaysia seminar is expect to be held surrounded by 20th to twenty-first December 2010 addressed the appreciation of ringgit effect on exports in Malaysia. Specifically, it testament bring together a dynamic group of economists, futurists, academicians and students from public as well as private sector and government to olfactory perception into the future and explore ideas closely the appreciation of currency or alter consec regularize in ways that might challenge Malaysia. This executive summary provides an overview of the judgments, insights and implications for the seminar.ObjectivesThis seminar aimed at promoting the monetary value of ringgit Malaysia by providing experts and academicians from within our country concerned an hazard to share knowledge and experiences and to review challenges of the ringgit appreciation in Malaysia, and to have in-depth discussions on the role and prospects of thi s issue. In particular, by exchanging views and sharing the most updated instruction on exchange rate, it aimed at strengthening against most of the worlds major currencies and thereby alter to the nations ambition to be a high-income economy. The seminar is to a fault intended to provide an luck for the Malaysian citizens to agnise the status and the challenges of the appreciation of ringgit on exports.Potential ParticipantsThis seminar would be of great interest especially to economists, fiscal analyst, international businessman, universities students, academicians and opposite communities as well.Mission and Vision StatementsMissionTo improver knowledge about currencies.To call up currency devaluation or appreciation and impacts on business world.To understand the exchange or conversion cycles for local and foreign currencies.Vision tame the ships company on the importance of appreciation in ringgit.To countenance the society to look at the development of managing money and wealth.To promote an understanding on how major organizations such as the IMF are influenced by monetary transactions.To provide a better understanding on exchange rate in our country.Educate the society on the impact of appreciation and devaluation of ringgit on exports and imports.Event aggroupThe Appreciation of Ringgit Malaysia event organising members include the following groupsWhat volition be members role(s) in the pro localised event?DirectorHe as the director leading be the capital decision-maker in our event plans. His responsibilities are to manage all his other group members ensure the member are carrying out their responsibilities in their various(prenominal) roles, consult lecturer for advice and suggestion as well as to keep up order in our group.SecretaryPreparing letters and log reports meetings are the responsibilities. This overly includes tallying with the leaders of promotion, decoration and conception and treasurer in the purpose of arrangement the details in every respective role. Not forgetting, they also avail in preparing letters, typing out drafts of event proposal and report, booking for the events locale and drop down selected ideas in every meeting.TreasurerThis division result be in charge of the financial of the event, accounts, budget limitation and allocations. The primary task is creating a budget cost of the cloths and applications with its pricing, original cost and and so on They also need to plan for fund raising, in charge of sponsorship matters and do help in publicity and promotion tasks.Design Technical entropyThe primary(prenominal) task is to design the fonts, background, slogan, and events image as well as compressing the contents of our events massage besides estimating the precise size of the flyers, pamphlet and etc. They also help the leader in their decision reservation and present finalize ideas of design to the rest of members. packaging and advancePromotion tasks are divided amon g the members in the same division and responsible in planning the promotion strategy to publicize our event, with the team title Appreciation of Malaysian Ringgit efficiently. Plus, they also collaborate with the leader about the decoration and designing and also design and technical info members to discuss on how to extend our publicity range within and outside the campus.Exhibition termFor the array, we depart prepare a storyboard, gambling or video for listening to get laid seeing the facts and figures about the economy in Malaysia, especially from the aspect of world(a) money currency. Through the storyboard, drama or video, we pass on inform reference about Ringgit Malaysia, the important of stabilizing our money currency and the relation between Ringgit Malaysia and countrys export. We give be persuaded audience to support our Malaysia product through the storyboard, drama or video too.By using the method of drawing, we depart shew the story about how the Ringgit Malaysia nookie be strengthen and what its effect on our export in our country. When there is an appreciation in RM, product of Malaysia will increase the expenditure and will reduce the local raw material cost. In addition, this will help to increase our nations export and income. So, we will persona some industries and other countries as an example to make the story more interesting. Beside, through the video, we will show some picture and explain what causes the RM to esteem or belittle. Factors that causing a nations currency to appreciate or depreciate includeRelative product pricesMonetary policyInflation rate differencesIncome changesSecondly, we will exhibit the information of Ringgit Malaysia appreciation by doing the entryduction to intro the Malaysians currency. The ringgit is the official currency in Malaysia which is often known as the Malaysian dollar. The Malaysian dollar or ringgit is subdivided into 100 sens, which are known as cents in foreign markets. For t he example, The Ringgit Malaysia (RM) is one of Asias best performing currencies, which in 2010 has comprehended by 6% against the US dollar, 19% against the euro and 16% against the British pound. thither were several factors that chaird to the stellar performance of the ringgit. Amongst them are Malaysias better than expected scotch recovery, the central banks monetary tightening policies, the New Economic Model (NEM), and guessing on revaluation of Chinas Yuan, couple upd with speculative funds inflow into Malaysias financial system. The currencys strength isnt likely to affect exporters, as Europes sovereign debt crisis whitethorn increase capital flows to Asia, and inter-Asia trade is expected to keep Malaysias exports at healthy harvest-tide levels. Malaysias exports to Europe make up some 10% of its total exports.Thirdly, we will exhibit the information about our seminar and the proportion advantages and disadvantages.The Pros and Cons of Stronger RinggitProsEncourages the import of capital goods, which consecrate to the innovation and automation of industries in the country.Improves the living standards of the people by increase their purchasing power through cheaper imports and lower inflationary pressure.ConsA stronger ringgit could pose challenges to the exporters of this export-dependent Malaysia, such as palm oil companies.The stronger ringgit usually trims the refinery margins as plebeian palm oil feedstock for refined products is priced in the currency. Any wild swings in the ringgit hurt refinersFor every 100 basis point appreciation in the ringgit, refining margins fall by US$2-US$4 a tonne. For example, if the ringgit keeps strengthening, where previously you would collect 3.2 for every US dollar you earn, now you get still 3.1.Information is very important in seminar to develop awareness about the theme of the seminar among audience. We will prepare accurate information in exposition from Internet, survey, book, journal, and even Malaysia economic annual report. Advantages and disadvantages will returnly state in the parade and the information should be in bilingual, such as Malay and English. We will also consider on international students as audience too.Furthermore, the factors that cause Ringgit Malaysia to appreciate will be exhibit in the exhibition. We will collect the information from latest news or from others resources. All the information about the factors will be state clearly in the exhibition. besides that, the comparison of the currency and different types of graph about the Ringgit Malaysia and exports of the products will be well prepared in the exhibition too. The information that we are prepared is due to these current years. The comparison of the currency within others country will be shown too. The countries that we will be compare such as US or China. The graph such as comparison of currency with others country, comparison of exports products, comparison of the latest years for curr ency will be shown too. For the exports of the products, we will be deciding to put example for palm oil or furniture. There are many types of graph will be shown during the exhibition. These aspects also consider as important information for audience to understand our master(prenominal) theme. Also, we will be taking the information through Internet, survey, book, journal and economic annual report. Committees in the exhibition are responsible to deliver a clear message to audience. Good interpretations will really helps the audience to understand the theme that we intend to deliver for them.Lastly, through the teamwork among the committee and the accurate and clear information in the exhibition, we will successfully organize the seminar and message will be well delivered for the audience.Potential speakers to be inviteProf. Dr. Mohd. Nazari Bin Ismail professorDepartment of Business Strategy PolicyFaculty of Business and accounting systemUniversiti Malaya.Associate Prof. Dr. Fat imah Binti KariAssociate ProfessorDepartment of economic scienceFaculty of Economics and AdmistrationUniversiti Malaya.Dato Mukhriz Bin Tun Dr. MahathirMinister of International Trade and Industry Malaysia.Promotional and Publicity StrategiesInternetUsing social network as a main promotional tool to provide seminar information to promote and educate the targeted audiences regarding our topics of exhibition and seminar.FacebookBlogspotTwitterMMU PortalNewspaperReporters will be invited to the seminar and before the seminar pass to promote the seminar in aim to target public audiences.Interview academic session between the speakers and reporters will be conduct after / before the seminar.The leadThe SunMMU NexusPromotion BoothBooth will be open before the week of seminar and exhibition to capture the serve wellance of MMU students and lecturers toward our seminar and exhibition.Members on duty will introduce to the public regarding the seminar and exhibition.Class PublicityCLC p luralityFBL LobbySelling Souvenirs (key chain, T-Shirt, and etc)FlyersChanging the computer background wallpaper to the seminar and exhibition wallpaper to promote the exhibition and seminar. (to be confirm later)Co-operation with lecturersCooperate and encourage FBL lecturers to post an announcement regarding our exhibition and seminars. Lecturers may encourage students to attend and groom as class attendance.SAPS point will be provide to those who attend the seminars.Take AttendanceSAPS PointMMLS sop up higher education institutionsInvite STPM students, or higher education institutions in Melaka to the exhibition and seminar.Stamford Collage secondhand Schools in MelakaInvite VendorsInvite Vendors to participate on the exhibition and seminar to interchange their products. Part of the profit are encourage donate to the event.Fund elevatorDue to Christmas is around the corner, we have planned to plow goody packs in our campus. Our goody pack includes sweet and chocolate. We can promote it through penetrate flyers, so that all students will know goody pack is procurable for sale here. We may take RM4-5 per one goody pack which price is reasonable and affordable for all students.We may sell the couple T-shirts. The couple T-shirts and the goody packs will be a good match for the students. They may wear it to celebrate for the Christmas and the sweets and chocolates will be the presents for their partners.We are planning to win fund in the restaurant or caf by providing the services there. We can be the part time waiters or waitresses. The earning we get will be the funds for the projects. We will also try to ask the owner to contribute the earning for one particular day to be our funds.We have planned to sell results such as guava, papaya, and watermelon inside or outside the campus. deal that, there are many students are like to eat fruit in such a torrid weather. So we may sell Rm1.50-2.00, which is affordable for them.